Growth in the Creative Industries

This autumn, Design Forum Finland is launching an initiative to analyze the use and availability of creative services, as well as the opportunities and challenges for their growth. In this analysis, architecture, design and marketing are counted as creative services. The goal is to determine whether Finland’s creative industries could benefit from a Sector Deal—a collaborative action plan between the government and businesses. A similar agreement has already been made in the Finnish audiovisual industry.

A Sector Deal is a concrete action plan where the public sector and various industries together define the goals for future growth and development and concrete actions for achieving them.

The process will begin with roundtable discussions involving representatives from architecture, design, and marketing. The analysis will be conducted by Katja Lindroos. Any future steps, such as preparations for a Sector Deal, will depend on the findings: preparations for a Sector Deal will begin only if there is genuine need for it.